Kresge Resources for MAP: Industry & Market Research

IBISWorld is a database that has industry research across an extensive range of industries. Reports include main industry activities, key statistics and ratios, SWOT analysis, key external drivers, industry performance and outlook, competitive landscape, products & markets, major companies, supply chain influences, market share concentration, cost structure, key success factors, operating conditions, and trends. iExpert reports are brief executive summaries of broader reports. Risk Ratings reports highlight structural risk, growth risk, and sensitivity risk.

Technical notes:Downloads are limited to 30 reports per session. Exceeding this limit blocks access for the entire University. If you have a research need beyond this limit, please contact us at kresge_library@umich.edu.

Ross Alumni: Ross School of Business Alumni can purchase the full report for a 20% discount. Contact Kresge Library at kresge_library@umich.edu for more information.

Mintel provides marketing intelligence for a wide scope of industries in the US and abroad. Their reports are downloadable and contain market, consumer and brand/company information. Their databooks allow users to create graphs and tables using the marketing data that they collect.

Includes North American and US industry reports, plus Technavio reports.

This database contains data and insight on industries, economies, and consumers worldwide. Coverage includes consumer products, markets, and services. Statistics include product market size, company market share, brand shares, distribution, product ingredients, and packaging. Consumer behavior and economic factors are analyzed to identify future trends. Euromonitor Passport also has country profiles with economic, political, and geographic information.
Technical notes: Users may create a personal account to save results and research, create Alerts and get RSS feeds.

Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Euromonitor International."

FitchConnect is a robust and comprehensive credit analytics and macro intelligence platform providing users with credit research, credit ratings, macroeconomic and financial fundamental data, country risk research and indices, industry research, Financial Implied Ratings, and a curated news service. Data includes up to 30 years history of fundamental financial data, 25 years of country risk data on over 200 countries, and sector reports for agribusiness, autos, banking & financial services, commodity prices, consumer & retail, consumer electronics, defense & security, oil & gas, insurance, food & drink, freight transport & shipping, information technology, infrastructure, medical devices, metals, mining, petrochemicals, pharmaceuticals & healthcare, power, real estate, renewables, telecommunications, and tourism.

eMarketer covers the digital marketplace with reports and charts on advertising spending by media, brand marketing, digital advertising, mobile apps, mobile devices, consumer behavior and experience, Ecommerce, social media usage and other topics.

Technical notes: Please log out of this resource as directed when finished. Failing to log out may prevent others from using the database.

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Statista includes ready-made statistical charts, graphs and tables on marketing, demographics, communication, technology, politics, health, leisure and public opinion polls.

Frost & Sullivan covers a wide variety of industries, including Aerospace & Defense, Automotive, Oil & Gas, AI and other Technology, and more.

Technavio has industry reports covering a wide variety of technologies in the communication services, consumer discretionary, consumer staples, energy, financials, health care, industrials, information technology, materials, and utilities industries.

Technical Notes: Downloading reports requires a valid @umich.edu email. Users are limited to 10 downloads per month with unlimited online report viewing.

Associations Unlimited (previously known as the Encyclopedia of Associations) is a directory of nonprofit professional organizations and societies.

Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Associations Unlimited."

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Full-text international market research reports, with coverage back to 1994. Includes topics like business services, consumer goods, food and beverages, life sciences, demographics, heavy industry and technology/media. Reports from Freedonia, Kalorama, Mind Commerce, Packaged Facts, and Paul Budde Communication are included.

Technical notes: Some older reports may be in Microsoft PowerPoint format. There is a 1 year embargo on reports from Paul Budde Communication Pty Ltd. Includes Freedonia Focus Reports.

GuideStar is the most complete source of information about U.S. charities and other nonprofit organizations. The directory includes profiles of nonprofits including mission, programs, financials, operations, and funding sources. It also includes Form 990 tax filings with the IRS. Also see: Foundation Directory Online

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