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Strategy 557 - Apparel Industry Resources: News & Article Databases

Professor Anu Nagarajan, Fall 2020

Industry Codes and Keywords for Searching

The Industry Codes that you can use for searching the company data resources can often be used in the business-focused article databases.  You can also use the phrases used in the codes to describe what you're looking for, in addition to other synonyms and alternative terms like:

Men's (or women's or children's) apparel (or clothing) retail (or stores)

Consider combining these terms with some of the assigned indexing terms that you can find in these article databases (Subject or Topic) to narrow your search.  Combine your own keywords using the Advanced search capabilities and the AND connector for narrower searching:

fashion industry AND performance 

American Eagle Outfitters AND marketing

Urban Outfitters and retail strategy
North American Industry Classification (NAICS) Codes:         

448140  Family Clothing Stores

448110  Men's Clothing Stores

448120  Women's Clothing Stores

448150  Clothing and Accessories Stores                                            

Standard Industrial Classification (SIC) Codes:

5611  Men and Boys' Clothing and Accessory Stores

5621  Women's Clothing Stores

5632  Women's Accessory and Specialty Stores

5651  Family Clothing Stores

Best Resources for News and Journals