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Master of Accounting (MAcc): Industry and /Market Research
Library Research Guide presented during MAcc Orientation.
IBISWorld is a database that has industry research across an extensive range of industries. Reports include main industry activities, key statistics and ratios, SWOT analysis, key external drivers, industry performance and outlook, competitive landscape, products & markets, major companies, supply chain influences, market share concentration, cost structure, key success factors, operating conditions, and trends. iExpert reports are brief executive summaries of broader reports. Risk Ratings reports highlight structural risk, growth risk, and sensitivity risk.
Technical notes:Downloads are limited to 30 reports per session. Exceeding this limit blocks access for the entire University. If you have a research need beyond this limit, please contact us at email@example.com.
Ross Alumni: Ross School of Business Alumni can purchase the full report for a 20% discount. Contact Kresge Library at firstname.lastname@example.org for more information.
EMIS includes company profiles, news, market reports, country reports, and data on global emerging markets. EMIS is also a clearing house for several industry research and market firms such as Allied Market Research, Arizton Advisory and Intelligence, BIS Research, BMI Research, BuddeComm Telecom Reports, Economist Intelligence Unit (EIU) Industry Reports, GlobalData, MarketLine, Mordor Intelligence, and Oxford Economics.
Technical notes: Users must create individual accounts in EMIS and login in order to download or export data from the database.
Downloads may not be available. We are working with the vendor to resolve the issues.
Frost & Sullivan is a research and consulting firm that tracks trends across a wide variety of industries. Examples include aerospace, agriculture, automotive, banking, electronics, energy, environment, healthcare, information technology, manufacturing, media, materials, oil & gas, security, telecom, With a strong emphasis on technology and markets, research focuses on competitive intensity, customer dynamics, industry convergence, disruptive technologies, global mega trends, new business models, and emerging markets.
Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Frost & Sullivan."
D&B Hoovers has public and private company profiles for US and global companies. Profiles include company descriptions and history, financials and ratios, hierarchy/corporate family tree data, SWOT analysis, news, competitors, SIC industry codes, NAICS industry codes, SEC filings, and annual reports. The “Build a List” function allows users to create a company list based on numerous parameters
and filters. Industry content includes constituents and analysis that include RMA Industry Norms, MarketLine Industry Profiles, and Fredonia Focus reports.
Technical notes: Company lists downloads are limited to 100 records. If you encounter a login screen, all seats are in use. Try connecting using the “UM users” link or at a later time.
Technical note:If you encounter a login screen, all seats are in use. Try connecting at a later time. Subscription includes 25 seats which are shared across all 3 UM campuses.
BCC has market research reports across many industries including: Biotechnology, Chemicals, Consumer Products, Energy, Engineering, Environment, Finance, Food and Beverage, Fuel Cell and Battery Technologies, Healthcare, Information Technology, Instrumentation and Sensors, Manufacturing, Materials, Medical Devices, Nanotechnology, Photonics, Plastics, and Semiconductors. It also includes “Franchise Profiles” of companies who franchise some of their locations.
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Industry Specific Databases
In addition to databases that cover multiple industries, Kresge subscribes to several industry specific databases. Some examples of these are Automotive (Automotive News, Ward's Intelligence), Information Technology (Gartner, IDC, Forrester), Energy (GlobalData Power), Healthcare (EvaluatePharma, GlobalData Medical Intelligence) and others. Please refer to the A-Z Database list for more specific descriptions or contact a librarian for assistance..
Consumer Information and Data
Kresge subscribes to a number of databases that highlight consumer preferences and demographics. Some examples of these are consumer behavior and research (Mintel, Euromonitor Passport, eMarketer, Statista) and demographics (Demographics Now, Simply Analytics, Statista). Please refer to the A-Z database list for more specific descriptions or contact a librarian for assistance.