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Base of the Pyramid Markets: Business News
This is a guide to support research into Base of the Pyramid (or Bottom of the Pyramid) Markets in emerging economies.
Great resource for scholarly articles and trade publications that cover the social media space
Full text access to Harvard Business Review, McKinsey Quarterly, and thousands of scholarly and trade publications
Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Business Source Complete."
Full-text access to over 15,000 sources of news, business, legal, and reference information, including hundreds of U.S. and foreign newspapers, legal and business publications, wire services, broadcast media transcripts, and trade/news magazines. Here you will also find federal and state legal cases and some patent information.