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BA 200 Resource Guide: BA200 Research Guide
Considering research resources
Sarah Blakesley at California State University, Chico developed the CRAAP test as an easy to remember acronym to help provide a checklist of things to consider when evaluating an information or data resource:
Currency – when was it published? Has it been revised or updated? Do the links work?
Relevance – does the information answer your question? Who is the intended audience?
Authority – who is the author/publisher? Is there contact information? Can you use the URL to figure out the source? (.com, .org, .edu)
Accuracy – where does it come from? Is it supported by evidence?
Use Automotive News to search for trade journals related to electric vehicles and more. Note: Requires login. Click on the Data Center link to get to Data Tables (Including US Car Sales) and Market Reports.
The Kresge subscription includes FULL ACCESS to the data center. Messages that warn "full access required" will not prevent access.
The Market Data Books are available on the Data Center menu.
Use Statista to find EV and automotive market and consumer data, and to help source additional data on the industry or the consumer. Statista's ready-made charts and tables cover almost every industry, from thousands of global sources.
IBISWorld is a database that has industry research across an extensive range of industries. Reports include main industry activities, key statistics and ratios, SWOT analysis, key external drivers, industry performance and outlook, competitive landscape, products & markets, major companies, supply chain influences, market share concentration, cost structure, key success factors, operating conditions, and trends. iExpert reports are brief executive summaries of broader reports. Risk Ratings reports highlight structural risk, growth risk, and sensitivity risk.
Technical notes:Downloads are limited to 30 reports per session. Exceeding this limit blocks access for the entire University. If you have a research need beyond this limit, please contact us at email@example.com.
Ross Alumni: Ross School of Business Alumni can purchase the full report for a 20% discount. Contact Kresge Library at firstname.lastname@example.org for more information.
Automotive industry research - Kresge Research Guide
Ask yourself Who Cares? about your topic and try to identify:
government agencies (e.g. the SEC or regulatory groups)
trade publications and associations
think tanks or consumer groups
and other possible resources.
Below, see some links to additional resources found by searching online on Electric Vehicles Global and (sales or market). Some of the sources are think tanks or research institutes, others are government or non-governmental groups, trade groups and more.
Don't forget to review a company's website for additional insights into the company. You can also find links to their Annual Report to Shareholders on their corporate website (usually--Look for an "Investors" section). The Annual Report is usually a .PDF with photos, updates about the company's past year and glimpses into their future plans and a Letter to Shareholders from the CEO. Some companies will also have a separate report related to their sustainability or Corporate Social Responsibility activities available on their website.
Check for bias!
Always consider the potential bias of a source (especially when the information comes directly from the company itself) and think about why it might skew one way or another. SIFT the info and/or use the CRAAP test (covered in the Kresge Online Workshop in Canvas).
Search for articles about your company, industry, and more.
The databases below contain the full text of scholarly and trade journals, newspapers and more. Search on keywords related to your company or industry (e.g. Tesla or "electric vehicles") or add in a word like "consumers" or "trends" to see what you find.
Use Factiva to find and browse full text articles and news stories from over 6,000 global newspapers, trade and business publications. Use the Factiva search screen to narrow your search by industry, subject or topic of the article, specific companies and dates.
Business Source Complete contains articles from thousands of newspapers, trade publications, and key business magazines such as the Harvard Business Review. It also contains papers from leading academic journals across all major business disciplines.
Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Business Source Complete."
ABI/INFORM contains articles from thousands of newspapers and key business magazines such as the Wall Street Journal, Financial Times, Barron’s, the Economist, and the New York Times. It also contains papers from leading academic journals across all major business disciplines.