MKT 470 - Social & Environmental Responsibility and Marketing: Home

Note: search for 2022 Sustainability Barometer Executive Summary (scroll down to download)

eMarketer covers many brands and categories as well as social media marketing, digital advertising and more.

Statista includes ready-made statistical charts, graphs and tables on marketing, demographics, communication, technology, politics, health, leisure and public opinion polls.

Euromonitor covers brands and products from across the globe including market size and brand shares and sales by channel.

Brandwatch provides a social listening platform to gather and analyze data from a wide variety of social media sites. Brandwatch tools and features can be used to uncover sentiment, trends, and images to create comprehensive narratives of consumers' online conversations.

Use Vivvix (former Ad$pender) to see how much is spent on advertising a particular brand across media channels, including Network and Cable TV, Magazines, Billboards, Radio and more.