Skip to Main Content

MKT/ES 425 - New Product and Innovation Management: Top Technology Resources

Research Guide prepared for Melody Ku

New Product Development - Group Project

This research guide is to support the group project for MKT/ES 425.  It includes resources available through the Kresge Library and other data sources that provide market research about new technologies. If you need assistance, please contact the Kresge Library (http://www.bus.umich.edu/kresgelibrary/contact.html).

Related Guides:

Best Resources for New Technologies and Markets

Search for News and Articles

The following databases contain articles from newspapers, magazines, and trade publications in multiple industries. Enter keywords or company names to find articles about your topic.

Product Development Templates and Resources

Kresge Articles and eBooks

The following search box is searching for eBooks, articles from newspapers, magazines, and trade publications across several databases in the Kresge Library collection. Enter keywords or company names to find eBooks/articles about your topic.

Google Scholar Search

Google Scholar Search

Chat with a Librarian

JavaScript disabled or chat unavailable.

Guide Created By

Profile Photo
Joel Scheuher
Contact:
Kresge Hall, 4th Floor East, Suite K4511
700 East University Avenue
Ann Arbor, Michigan 48109-1234
734-647-0469
Website