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EMBA 636 Strategic Thinking and Competitive Analysis: Getting Started
Here are some links to resources that will be helpful with the EMBA 636 team project. Please note that these databases are a great place to start. With over 100 databases available to the Ross Community, there are many suggestions that we can make when you have specific projects. Please do not hesitate to contact us with any questions or when seeking guidance.
Orbis contains information about European, US, Canadian, South and Central American, Japanese, Chinese, and African companies, as well as banks and insurance companies. Financials, peer comparison, corporate ownership and deals are included.
Information about Mergers & Acquisitions (M&A), Initial Public Offering (IPO), Private Equity (PE) and Venture Capital (VC) deals, going back five years for international deals and back to 1997 for deals involving European and American companies.
Technical notes: The export/download function is designed to work best from Internet Explorer.
Technical Notes: Use of scripts or automated methods to download data from Zephyr is strictly prohibited. If you require access to a larger dataset, please contact us at firstname.lastname@example.org.
Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Zephyr." This database is for personal use only, meaning that you should never share your log-in credentials for this resource.
D&B Hoovers has public and private company profiles for US and global companies. Profiles include company descriptions and history, financials and ratios, hierarchy/corporate family tree data, SWOT analysis, news, competitors, SIC industry codes, NAICS industry codes, SEC filings, and annual reports. The “Build a List” function allows users to create a company list based on numerous parameters
and filters. Industry content includes constituents and analysis that include RMA Industry Norms, MarketLine Industry Profiles, and Fredonia Focus reports.
Technical notes: Company lists downloads are limited to 100 records. If you encounter a login screen, all seats are in use. Try connecting using the “UM users” link or at a later time.
Technical note:If you encounter a login screen, all seats are in use. Try connecting at a later time. Subscription includes 25 seats which are shared across all 3 UM campuses.
EMIS includes company profiles, news, market reports, country reports, and data on global emerging markets. EMIS is also a clearing house for several industry research and market firms such as Allied Market Research, Arizton Advisory and Intelligence, BIS Research, BMI Research, BuddeComm Telecom Reports, Economist Intelligence Unit (EIU) Industry Reports, GlobalData, MarketLine, Mordor Intelligence, and Oxford Economics.
Technical notes: Users must create individual accounts in EMIS and login in order to download or export data from the database.
ABI/INFORM contains articles from thousands of newspapers and key business magazines such as the Wall Street Journal, Financial Times, Barron’s, the Economist, and the New York Times. It also contains papers from leading academic journals across all major business disciplines.
Business Source Complete contains articles from thousands of newspapers, trade publications, and key business magazines such as the Harvard Business Review. It also contains papers from leading academic journals across all major business disciplines.
Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Business Source Complete."
FitchConnect is a robust and comprehensive credit analytics and macro intelligence platform providing users with credit research, credit ratings, macroeconomic and financial fundamental data, country risk research and indices, industry research, Financial Implied Ratings, and a curated news service. Data includes up to 30 years history of fundamental financial data, 25 years of country risk data on over 200 countries, and sector reports for agribusiness, autos, banking & financial services, commodity prices, consumer & retail, consumer electronics, defense & security, oil & gas, insurance, food & drink, freight transport & shipping, information technology, infrastructure, medical devices, metals, mining, petrochemicals, pharmaceuticals & healthcare, power, real estate, renewables, telecommunications, and tourism.
IBISWorld is a database that has industry research across an extensive range of industries. Reports include main industry activities, key statistics and ratios, SWOT analysis, key external drivers, industry performance and outlook, competitive landscape, products & markets, major companies, supply chain influences, market share concentration, cost structure, key success factors, operating conditions, and trends. iExpert reports are brief executive summaries of broader reports. Risk Ratings reports highlight structural risk, growth risk, and sensitivity risk.
Technical notes:Downloads are limited to 30 reports per session. Exceeding this limit blocks access for the entire University. If you have a research need beyond this limit, please contact us at email@example.com.
Ross Alumni: Ross School of Business Alumni can purchase the full report for a 20% discount. Contact Kresge Library at firstname.lastname@example.org for more information.
This database contains data and insight on industries, economies, and consumers worldwide. Coverage includes consumer products, markets, and services. Statistics include product market size, company market share, brand shares, distribution, product ingredients, and packaging. Consumer behavior and economic factors are analyzed to identify future trends. Euromonitor Passport also has country profiles with economic, political, and geographic information.
Technical notes: Users may create a personal account to save results and research, create Alerts and get RSS feeds.
Use policy: When using material from this database in reports and presentations, vendor contract requirements dictate that you must include the phrase, "Used with permission of Euromonitor International."
Anonymous downloads are currently unavailable. You must log in to Mintel personal profile (link on the Welcome menu) in order to download.
Mintel provides marketing intelligence for a wide scope of industries in the US and abroad. Their reports are downloadable and contain market, consumer and brand/company information. Their databooks allow users to create graphs and tables using the marketing data that they collect.