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STRATEGY 390 Corporate Strategy Fall 2024: Additional industry research resources

Prof. Anu Nagarajan, Prof. Brit Sharoni, Prof, Kramer Quist

Researching industries and markets

 

Ross databases include many market research resources, including the excellent resources listed here that cover many global industry segments, and some specialized databases focused on information technology, medical devices and pharmaceuticals.  Contact your librarian or email kresge_library@umich.edu for help finding the best research for your market.

Consumer-focused industry research

General Industry and Market Research