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STRATEGY 392: Getting Started

Prof. Anu Nagarayan Winter 2014

Researching for Strategy 392

This guide contains resources selected and recommended by your Kresge Librarian that will be helpful for your STRATEGY 392 term projects on Kraft Foods and American Express. If you have questions, please contact us! With over 100 databases available to the Ross Community, there are many additional suggestions that we can make when you have specific projects. 

Research Tools from the Kresge Library

  • Kresge's guide to research tools includes links and instructions to help you find journals and articles, manage your bibliography and use a variety of available search tools to help you find data and information to support your research

Top Strategy Resources

The Five Competitive Forces that Shape Strategy

  • Michael Porter's influential Five Forces have influenced business strategists for thirty years

HBS@Work - Harvard Business Executive Program

  • Key articles and other media devoted to strategic management
  • Free registration for the HBS@Work site for article access

Shaping Strategy in a World of Constant Disruption

  • The legendary scientist on strategy, from the Harvard Business Review; you'll also want to check out his website for additional content

MLA Citation

For help with MLA citations visit OWL Purdue Online Writing Lab or the Research Guides offered by MLibrary.

Chat with a Librarian

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