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MKT 411 Advertising Management: SpaceLab Detroit

Resources to help with the MKT 411 Integrated Marketing Communications plan project.

SpaceLab Detroit

SpaceLab Detroit

Social Media Marketing

eMarketer
Use eMarketer for info on best practices in social media marketing, digital advertising and online user trends.
Video tutorials:
Tutorial Access Demo

AndCards post on coworking space trends
This site also offers a free "Building Your Coworking Brand" guide (ask Celia for file or register for free download)

Flexible Workspaces

IBISWorld Industry Reports
IBISWorld has a report on Serviced Office Leasing.
Statista
Search in Statista on coworking and on flexible workspace to find stats on employees and workplace preferences.

Last Updated: Dec 1, 2022 1:33 PM
URL: https://kresgeguides.bus.umich.edu/MKT411
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Subjects: Advertising, Marketing