Entrepreneurship Resources for Ross Alumni: Funding and Finance

Finance 101 for Entrepreneurs

• MBA Mondays 
• How to Read a Financial Report, and here – Merrill Lynch

Venture Capital Financing

• PwC MoneyTree Reports
• Fenwick and West – Venture Financing
• National Venture Capital Association (NVCA)
• Venture Capital Survey – San Jose Mercury News​ 

Crowdfunding

• Kickstarter 
• Indiegogo 
• Fundraising 101 Checklist – Walker
• Pitching a VC - Mark Suster Advice
• Both Sides of the Table
• How VC’s Evaluate Startups – Thomvest Ventures
• VC Experts
• Seed Stage Valuation Guide - Jordan Cooper

Product Pricing 

• How to design Web Pricing Pages - from Smashing Magazine

Cap Tables / Valuation

• Cap Table Template - Fred Wilson
• How VC’s Calculate Valuation - Mark Suster

Web/Mobile Revenue Models

• Web/Mobile Revenue Models – Fred Wilson
• Advertising Revenue Models – Fred Wilson
• Subscription Revenue Models – Fred Wilson
• Peer to Peer Revenue Models – Fred Wilson